Monday, April 24, 2006

Marketing Sherpa: Retail 2.0: Behind-the-Scenes at the Best Marketed Bank in America

Could your marketing benefit from the example set by a competitor, or even someone from outside your industry?

Click to read "Retail 2.0: Behind-the-Scenes at the Best Marketed Bank in America," available on the Marketing Sherpa website until April 27. It's an interesting story about how a bank attracts young customers into its branches.

The Marketing Sherpa e-newsletter is an interesting source of ideas. You can subscribe at their home page at no charge.

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